Sharon Horgan is a bigger fan of the UK TV pitching system than the U.S., to say the least. “No one lies to you [in the UK],” she told a BBC Comedy Festival keynote this afternoon. “You don’t get bullsh**ted.
I’ve been in U.S. [pitching] rooms where they tell you a show is happening, you leave the room, and then get told 30 minutes later that they’re not going to do it.” The creator of Apple TV+’s double-BAFTA-winning Bad Sisters said things have improved in U.S.
pitching since Covid-19 begat the Zoom revolution, however, as she considered how in the past there was a “drama and theater” to pitching that has died down. “Your pitch now has to be a maximum of 20 minutes so you have to be condensed,” she added. “Whether it’s IP or a new format, you just have to do it really succinctly and not prattle on.” Horgan, whose Merman TV shingle has a UK and U.S.
slate, also praised the UK practice of taking a hands-off approach to note-giving, compared with execs across the pond. “I’ve always felt like you get notes [in the UK] when you need them, not for the sake of it,” she added. “There’s real trust for your original vision.
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