Apple Vision Pro Could Shake Up The Creative Industries And Bring VR Into The Mainstream, But It Has A Mountain To Climb
deadline.comIt has been seven years since Alejandro G. Iñárritu and Emmanuel Lubezki presented CARNE y ARENA at the Cannes Film Festival.
In an airport hangar 20 minutes down the coast from the Palais, the pair had created a vast volume with a sand floor as participants strapped into a virtual reality headset and found themselves joining a group of immigrants on their perilous passage from Mexico into the United States.
At the time, Deadline called the installation — which would transfer to LACMA among other venues — the first step in the birth of an artform.
In the years since, there have been precious few developments in virtual reality to suggest artists have truly capitalized on the potential of perhaps the most literally immersive form of storytelling imaginable.
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