Apple Unveils Vision Pro VR Headset: Can Tech Giant Finally Push Virtual Reality Into the Mainstream?

variety.com:

Todd Spangler NY Digital Editor Apple took the wraps off Vision Pro, an expensive pair of goggles the company promises will unlock a new universe of magical new virtual- and augmented-reality apps.

Apple announced the years-in-development headset Monday at the annual Worldwide Developers Conference (WWDC) at its headquarters in Cupertino, Calif. “I believe that augmented reality is a profound technology,” said CEO Tim Cook, saying that Apple’s introduction of Vision Pro will introduce people to new forms of “spatial computing” and comparing the product introduction to the way iPhone introduced smartphones to millions of people.

Disney CEO Bob Iger made an appearance during Apple’s Vision Pro launch, calling it a “revolutionary” platform, saying it will let the company create “deeply immersive” stories in ways that were “previously impossible.” Disney’s sizzle reel for Vision Pro showed various concepts the media company is working on for the device, “to bring you real-life magic,” Iger said.

Disney+ will be available on Vision Pro on “day one,” he added. Apple’s Vision Pro uses eye movements and hand movements for navigation — with no external controllers — and also employs voice input.