Ann Turner Cook, Original Gerber Baby, Dead at 95
etonline.comA post shared by Gerber (@gerber)The campaign was such a hit, the sketch would ultimately become the company's trademark in 1931, and it was used in all kinds of packaging and advertising.According to CBS News, the baby's identity was kept under wraps, that is until 1978 after the company finally revealed the name.
Prior to that, a poll was taken to guess the identity. Some of the guesses included Elizabeth Taylor and Bob Dole.Cook would grow up to become an English teacher in Tampa, Florida, and later a mystery novelist.
She told during a 1998 interview that her mother told her she was the famous baby sketched on Gerber's packaging.Cook said, «If you're going to be a symbol for something, what could be more pleasant than a symbol for baby food?»Cook also had an idea as to why the sketch would become such an iconic image.«All babies are appealing,» she explained.
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