Allen & Co.’s annual Sun Valley Conference is known for drawing an A-list roster of execs from across the media and tech realms, with a generous sprinkling of sports commissioners, politicos and other notables added to the mix.
This year’s event, which gets under way Tuesday, looks to be no exception to the rule, though the atmosphere is likely to be subdued given the general M&A climate. (On the plus side: No N95 masks required in all that fresh air!) Media chiefs including Disney’s Bob Iger, Warner Bros Discovery’s David Zaslav and Paramount Global CEO Bob Bakish and non-executive chair Shari Redstone are expected, as are Netflix’s Ted Sarandos, Meta’s Mark Zuckerberg, Apple’s Tim Cook and Microsoft’s Satya Nadella.
Members of the press making the trek to Idaho are kept at a distance from the goings-on inside the Sun Valley Resort, and event organizers frown on participants doing any media relations beyond waving at cameras and briefly chatting at the valet line.
CNBC has typically established a remote set a safe distance away, drawing a few guests, though not to spill any details of what happened inside.
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