All3Media CEO Jane Turton Says PSB Debate Should Be “Reframed” As British Indie Bosses Debate PSB Future, Privatization & “Profoundly Depressing” Plethora Of Reboots – Edinburgh TV Festival

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All3Media CEO Jane Turton has said the debate around British public service broadcasting needs to be “reframed” as the biggest indie bosses in the country debate future PSB, privatization and the plethora of reboots.These broadcasters are not “Netflix, Apple TV+ or YouTube,” Turton stressed during an Edinburgh TV Festival session on public service broadcasting, where she debated with Banijay UK Exec Chair Patrick Holland, Naked MD Fatima Salaria, Cardiff Productions Founder Pat Younge, Avalon Founder Jon Thoday and former Channel 4 CEO David Abraham.“We have to concentrate on what PSBs do well and make more of that,” added Turton, whose company owns the likes of Gogglebox producer Studio Lambert. “I don’t think people celebrate their success enough.”She called for a “reframing” of the debate around these broadcasters.Other panelists pushed the PSBs to do more for young audiences, in a world in which younger people are being offered a proliferation of choice from the likes of YouTube and TikTok.Holland called for a “doubling down” on younger audience spending and Thoday said they should “triple down,” urging the BBC to spend £200M ($235M) per year on youth-skewing BBC Three, rather than the current £80M ($94M).“There is no better stimulation for demand than money,” Holland said, as he also called for more investment on young people.Turton flagged what has happened in the natural history sector, in which streamers such as Disney+ and Netflix have pumped money, turning natural history into a thriving business globally.She said it is “depressing” to look at PSBs’ 9pm show ratings and see how much they skew towards older audiences.Abraham pushed the British broadcasters to learn from the Americans and articulate their “market