A new report has found that the introduction of minimum unit pricing over three years ago has been effective in reducing alcohol consumption in Scotland.According to the latest data by Public Health Scotland the impact of minimum unit pricing (MUP) it revealed a three per cent net reduction in sales per adult in the three years following the implementation of the policy.This was driven by a reduction in per-adult sales of alcohol through the off-trade in supermarkets and off licences, the report stated.An earlier report found Scots suffering the worst effects of alcoholism did not change their drinking habits once minimum pricing was introduced, with some of the poorest cutting back on food and energy so they could continue to buy drink.Maree Todd, Scotland's public health minister, said: "Minimum unit pricing is achieving what it set out to do - a reduction in sales overall with a focus on the cheap high-strength alcohol, which is often drunk by people drinking at harmful levels."Sales of cider, perry, spirits and beer have seen net reductions but there have been net increases in the sales of wine and fortified wine such as Buckfast.
Figures were based on the total volume of pure alcohol sold, both through pubs and in off licences.Lucie Giles, Public Health Intelligence Principal at PHS, said: "The overall impact of MUP on total per-adult alcohol sales in Scotland was a 3 per cent net reduction, driven by a reduction in off-trade sales."We found little evidence to suggest that MUP caused any changes in per-adult sales of alcohol through the on-trade, suggesting that MUP did not cause a substantial shift towards alcohol consumption in pubs."Our main finding was consistent across a range of different conditions as tested
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