Agents & Producers Debate Future Of Books-To-TV Adaptations — Edinburgh
deadline.comLit agent Clare Lundberg came to the defense of the U.S. studios during a debate on the books-to-TV business here in Edinburgh this morning.
Lundberg, CEO and founder of Paris-based CTL Scouting, said, “American studios get dinged for buying a lot and not making a whole lot,” but that this didn’t always reflect the reality.
Writers or preferred producers being unavailable, or debates with the work’s author are among the issues that can slow down development after an option, she said, adding: “It’s like pushing jello up a hill.” Talking on a panel about literary IP here at the Edinburgh TV Festival this morning, Lundberg said that between “40-50%” of everything on television is adapted from existing IP, even with prices rising massively over recent years.
Hilary Strong, CEO of International Literary Properties, concurred, saying: “In a difficult market, having titles and authors does help to elevate a pitch.
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