“African Stories Are Still At The Bottom Of The Content Pyramid”: Mo Abudu Calls Out Gatekeepers For Risk-Averse Commissioning — Mipcom Cannes

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EbonyLife CEO Mo Abudu has called out TV’s gatekeepers, saying they must stop the excuses and begin to order African show with global budgets.

In a keynote interview at Mipcom Cannes this morning, Abudu argued commissioners needed to order more programs with Black or African narratives, and that their budgets need to begin to mirror those of big-ticket titles such as Netflix’s Stranger Things.

Her company has development deals in place with the likes of BBC Studios, Netflix, AMC and Idris Elba‘s Green Door Pictures, but Abudu said content commissioners remain reticent to order Black or African shows en masse. “I continue to see very little on TV for me as a woman of color.

One wonders why,” she said. “Look at the pyramid of local content versus global content: Where are African or black shows sitting?

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