11 Best Rare Beauty Products, According to Editors Who Use Them
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glamour.comare ), and my baby boomer mother have spent many a family dinner bonding over and now regularly text about.This may not seem exceptional at first, but such universal appeal is no small feat.
Rare Beauty is perpetually trending on TikTok—in fact, several of its products like the and have gone viral and sold out as a result.
While this is the case for plenty of other brands that Gen Alpha adores, there are many which my mom and I wouldn't touch with a ten foot pole.
Similarly, the youths think some of our faves are “old-fashioned" or “uncool.” (Rude.)So what sets Rare Beauty products apart from the rest beyond the fact that it's buzzy?
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