£10 Beach Powder ‘removes sand instantly’ and Leigh-Anne Pinnock calls it ‘wicked’

ok.co.uk:

Ahh, sand. It’s a dream on Instagram, but it can be a downright nuisance in real life. First it’s blown in your sandwiches, next it’s trapped in your clothes and scattered all over your car.There’s not much to be done about windswept gritty BLTs, but could there finally be a solution to the second issue?

Beach Powder is a new talc-free product you sprinkle onto sandy skin and simply dust off, taking all the pesky grains with it.

It’s £9.99 a pack here, and comes in either a regular or shimmer version.The product claims to shift sand effortlessly, even when grains are stuck on firmly by sun cream and sea water, leaving skin feeling soft and silky.

It’s won investment from Dragons’ Den, and already has a celebrity fan in the form of Little Mix star Leigh-Anne Pinnock who says: “What a great invention!