X.Games: Last News

Jennifer Maas TV Business Writer The X Games is welcoming one of its alums into the corporate fold: snowboarder Scotty James has joined the company as an investor and a brand advisor. While James is still scheduled to compete in X Games Aspen Men’s Superpipe competition in 2024, and beyond, he will now also “liaise with X Games on how to continue to strengthen the competition moving forward and serve as a brand steward to build the X Games business and external X Games partnerships.” Founded in 1995 by ESPN, the X Games’ controlling stake was old to MSP Sports Capital last October, with the new parent company committing to expanding digital livestreaming of the event. The upcoming 2023 games are set for July 21-23, with coverage to be broadcast on ESPN and ABC.

Breaking records isn’t only for the slopes! Chloe Kim’s net worth proves that being a professional snowboarder can earn an athlete some serious dough—especially if they’re as talented as her.

The 2022 Beijing Winter Olympics appears to be a stomping ground for first-time Olympians looking to grab the gold. In the world of snowboarding, 19-year-old Dusty Henricksen is that exact athlete, as he competes against legendary vet Shaun White, the most decorated Olympic snowboarder of all time who will be participating in his fifth Winter Games.