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Here's How Music Merch Companies Are Navigating Coronavirus
The forecast for the coronavirus' spread seems to change by the hour, affecting markets, manufacturing and public gatherings across the world. And for music merchandise -- a business that has to balance long lead times for front-end production with fast turn-arounds for order fulfillment on the back end -- that has thrown the entire industry into uncertainty as the COVID-19 disease grows. “We have eight tours starting in Europe next week and everything seems to be chang
