Philip Marz: Last News

Pokémon GO’s first UK event is happening this weekend, and Niantic has opened up about the future of the augmented reality mobile game.In an interview with Eurogamer, global product marketing Michael Sterenka and EMEA product marketing manager Philip Marz have spoken about the upcoming event in Liverpool, and what Pokémon GO’s future holds.One point of discussion is the use of Augmented Reality within the game and what it adds to the overall experience.“We do think that the augmented reality possibilities that can be unlocked in the future, by leveraging a 3D map of the world, is something all Pokémon GO players are actually going to love, once we’re able to fully actualise that concept,” Sterenka said.“And again, I think what I would be