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Property firm sees Ayrshire business soar as new digital branding proves a hit
Ayrshire premises.Donald Ross Residential has turned its TV display screens into a ‘connected advertising network’ thanks to new software on site.Nomadix Halo, the firm behind the digital signage software, has been helping to draw in the crowds.The software uses a cloud-based content management system for screens anywhere and has been developed by Glasgow-headquartered marketing technology specialist Nomadix Media.Fraser Stewart, a Director of Donald Ross Residential, said: “When it is linked to our Customer Relationship Management (CRM) system, the Nomadix Halo software displays all our properties for sale 24/7, on our premium state of the art screens.“We are using Halo in all of our branches across Ayrshire and found it exceptionally easy