Odd Atelier: Last News

BLACKPINK’s Jennie recently performed a cover of iconic K-pop singer Lee Hyo-ri’s 2013 single ‘Miss Korea’.BLACKPINK member Jennie recently made a recent appearance on Lee’s music talk show The Seasons: Lee Hyo-ri’s Red Carpet. During her guest appearance, the singer took a moment to pay homage to the veteran singer with a cover of Lee’s 2013 single ‘Miss Korea’.The singer performed a stripped-down version of the jazz-inspired track, with Lee later joining the BLACKPINK star to sing the outro.

Jennie of K-pop girl group BLACKPINK has revealed why she started her own label.In December 2023, BLACKPINK’s Jennie announced that she had launched her own label, called Odd Atelier, to start her “solo journey in 2024”. Days later, YG Entertainment confirmed that Jennie, along with her fellow BLACKPINK bandmates, had not renewed their individual contracts with the agency.Earlier this week, Jennie appeared at the KBS Hall in Seoul, South Korea to record an episode for the fourth season of The Seasons, featuring new host Lee Hyo-ri.During her appearance, Jennie told Lee Hyo-ri that while BLACKPINK’s group activities will still be “managed by the same agency I’ve worked with for the past seven years”, she decided to launch her own company as she wanted “more freedom and ease for my solo activities”, per SBS Star.“My long-time crew joined me on this journey.

BLACKPINK singer Jennie has established her own company and label, Odd Atelier (OA).On Christmas Eve (December 24), BLACKPINK’s Jennie shared on Instagram Stories that she has lunched her own label and company to start her “solo journey in 2024”.“This year was filled with many accomplishments, and I’m so thankful for all the love I’ve received,” she wrote, per Billboard. “I’m also about what’s to come, as I start my solo journey in 2024 with a company that I have established called OA.