Rob Gabel: Last News

Todd Spangler NY Digital EditorSpotter, a startup that pays YouTube creators cash for the right to monetize their video libraries, hired Galvea Kelly as its first chief marketing officer.Kelly most recently served as CMO for Collective, an online concierge back-office platform for self-employed workers in the U.S. The award-winning marketing exec has also held global leadership positions for brands including L’Oreal, LVMH Moët Hennessy Louis Vuitton and Chobani.

Todd Spangler NY Digital Editor Spotter, a digital media company that pays YouTube creators cash for the rights to monetize their video libraries and helps them grow their fanbases, hired Paul Bakaus as executive VP, product and creator tools. At Spotter, Bakaus will focus on developing products and tools to serve creators and deliver on Spotter’s mission to provide value and resources to YouTubers in addition to capital. Bakaus will dual-report to Spotter CEO and founder Aaron DeBevoise and chief strategy officer Rob Gabel. Bakaus most recently served as head of creators at Koji, ecommerce platform designed for for social media sellers. Prior to joining Koji in April 2022, he spent more than eight years at Google, most recently as head of creator relations where he launched and led the “Google for Creators” program. Before Google, Bakaus worked at games company Zynga. He also is the creator of jQuery UI, a widget and interaction library that has been used by millions of websites to build interactive web applications.