Millie Kendall: Last News

Oh Hello Beauty poster and social media campaign seeks to reverse the current decline in customer visits by proving that beauty can help people to feel their best.Since the lockdowns began last March, more than 7,300 salons have gone out of business. Though hair and beauty services were able to resume on April 12, at present, they continue to run at 30 per cent less capacity due to Covid restrictions, which has resulted in more than 3 million fewer appointments than usual.Millie Kendall, chief executive of the British Beauty Council, says: “We need to support the high street and city centre premises-based businesses.

Rishi Sunak announced a further £4.6bn worth of support for businesses in the hospitality and leisure sectors, in light of the lockdown announced by Boris Johnson on Monday evening.However beauty industry groups have hit back at the finance plan, saying the measures don’t go far enough for the hair and beauty sector, who have endured an extending lockdown in 2020 and no sector-specific support.“These one-off grants and will have to last longer than a month, as it doesn’t cover the fixed costs that many salons face,” Millie Kendall, chief executive of the British Beauty Council, tells the Telegraph.  “The fact is time and time again there is no proper consideration of the overheads a salon has."We have documented it and shared it with

lockdown was over. Men and women were desperate for their usual cut and colour after nearly five months without their trusted hairdresser to give them a much needed confidence boost. But speaking with leading hairdressers this week, it is clear that they are far from alright.

In our exclusive interview, leading figures from the beauty industry give their opinion on when hairdressers and salons may open