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NBCUniversal Digital Vet Lisa Hsia, Who Helped Launch ‘Watch What Happens Live,’ Departing After 27 Years
Michael Schneider Variety Editor at LargeLongtime NBCUniversal executive Lisa Hsia, who has worked in a wide variety of roles through the years at the company, is exiting after 27 years. The Emmy award-winning exec has decided to switch careers and work as a consultant for organizations.Hsia was most recently executive VP of audience acquisition and growth for NBC Entertainment and NBC Sports, handling first party data, optimizing CRM capabilities and driving audience engagement and growth across entertainment and sports platforms.She began her NBC career in the news division, serving as Katie Couric’s senior producer and later becoming the executive overseeing “Today,” “Dateline NBC” and Peacock Productions.
