Jonathan S.Blue: Last News

Cynthia Littleton Business Editor Paradigm is turning to local TV and lifestyle stars to help rebuild the agency that has been reshaped by the changing entertainment economy and the wallop of the pandemic. Paradigm Entertainment has acquired three talent agencies from private equity firm Blue Equity to form Paradigm Media Entertainment, which will now be home to Napoli Management Group, 3 Kings Entertainment and Two Twelve Management and Marketing. Napoli Management and 3 Kings both have wide rosters of local TV anchors, reporters, weathercasters and other talent working in markets large and small around the country. Two Twelve focuses on representing chefs and other culinary, hospitality and lifestyle stars.

Paradigm Entertainment, the parent company of the Paradigm Talent Agency, said Wednesday that it has acquired BEST, a group of three management and marketing companies focused in the worlds of broadcast news, culinary and on-air media personalities. The new acquisitions will be housed in the newly created arm Paradigm Media Entertainment, which will include the talent agency. The lines of business will now work together to service clients’ entertainment, publishing, brand partnership, and news-media services needs.