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TikTok, ‘American Idol’ Creator Simon Fuller Team for Supergroup Talent Search
Michele Amabile Angermiller As the fate of TikTok continues to dominate the news cycle comes word that Simon Fuller, the veteran music manager, creator of “American Idol” and founder of XIX Entertainment, is teaming with the short-form video app to launch a talent search to finding the next supergroup.The audition process will be conducted via an in-app process, of which no further details were available. Fuller has experience in the realm of global pop groups as manager of the Spice Girls and creator of Now United.“TikTok has empowered self-expression and creativity and captured the hearts and minds of hundreds of millions of passionate users,” said Fuller in making the announcement.
