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Vice Strikes Content Deal With Hulu Through New Distribution Outfit
Manori Ravindran International EditorVice Distribution, the fledgling distribution arm of the youth-skewing media brand, has struck a content deal with Hulu. The pact covers 100 hours of Vice TV originals, and marks the first agreement of its kind for the newly launched distribution outfit.The deal covers new programming, such as both seasons of “Dark Side of the Ring,” as well as new and past seasons of “F*ck That’s Delicious,” “Bong Appetit” (pictured), “Hamilton’s Pharmacopeia” and “Weediquette.”The deal was negotiated on behalf of Vice Media Group by newly installed distribution boss Bea Hegedus, who joined the company from ITV Studios earlier this summer, as well as Morgan Hertzan and Jason Guberman.
