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Brian Grazer And Ron Howard: Movie Theaters Will Turn Into Broadway — And Don’t Expect Tom Cruise To Wear A Mask Onscreen
Dade Hayes Finance EditorImagine Entertainment partners Ron Howard and Brian Grazer expect COVID-19 to have an impact on Hollywood for some time to come — just not necessarily on screen.“This period of our lives will not be in the history of film,” Grazer declared during the duo’s virtual appearance at the Wall Street Journal‘s Tech Live conference. “You’re not going to see an action movie with Tom Cruise and he’s wearing a mask.” For writers and filmmakers, the pandemic “will be a period that doesn’t really exist.”Turning to business fundamentals, Grazer said, “it probably does accelerate viewer trending” toward streaming and other home viewing.
