Stacie Sipes: Last News

There’s big money in Netflix‘s biggest hits… but not always for the stars!

Navarro College, the setting for the popular Netflix docuseries Cheer, which just dropped season two, reportedly earned just $30K a year from the streaming giant, Sporticoreported on Wednesday - despite the company boasting a $25million profit in 2020.Along with Navarro, nearby Texas rival school, Trinity Valley Community College, was also paid just the relatively small location fee in order to serve as the other backdrop for the show.Additionally, the meteoric popularity of the show hasn't translated to on-campus interest with Navarro's director of marketing and public information,Stacie Sipes, telling the outlet that enrollment has actually declined since season one. Bad deal:Navarro College, the setting for Netflix's Cheer, reportedly earned just $30K a year from the streaming giant, Sportico reported on WednesdayWhen Netflix first tapped Navarro to be the subject of their then-untitled cheerleading reality series in 2018, the school agreed to be paid $30K from the production company to film, it has been reported.The deal, signed between the school and Boardwalk Pictures also 'provided Cheer's producers with an exclusive option to renew for five additional academic years, at the same fee.' 'Everybody thinks we made a million dollars off of the show, and as you can see from the contract, we did not,' Sipes told Sportico.In 2020, Netflix also got the school to sign away 50% of merchandising revenue.

Jennifer Maas TV Business WriterRival Texas schools Navarro College and Trinity Valley Community College each were paid $30,000 for their participation in the second season of Netflix’s “Cheer,” a price that was set in the initial location fee agreement between Navarro and the show’s production company before “Cheer” became a smash-hit streaming sensation.As first reported by Variety‘s sister site Sportico, “In 2018, Navarro signed a deal with a production company in which the school agreed to be paid $30,000 for the rights to film a season of a then-untitled cheerleading documentary, according to a copy of the rights agreement obtained by Sportico.”The pact has a built-in exclusive option for “Cheer” producers to renew at the same $30,000 fee each year for five additional academic years, giving the production company “exclusive rights to film and exploit the Cheerleading Athletics as part of the Series” during the contract’s term period. “Everybody thinks we made a million dollars off of the show, and as you can see from the contract, we did not,” Stacie Sipes, Navarro’s director of marketing and public information, told Sportico.Sipes says that Navarro hasn’t seen its student body increase based on the popularity of Netflix’s Emmy-winning “Cheer,” which launched just before the pandemic and features Navarro’s head cheer coach, Monica Aldama, and her team.“We have had declining enrollment,” Sipes told Sportico.