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One in five Brits have been tricked into eating plant-based food by partner
One in five Brits have been tricked into eating plant-based food by their partner – and didn't even realise it.The survey, of 2,000 adults in a relationship, found more than a third (35%) of those who had been fooled actually preferred the meat-free option over the real thing after eating it.The favourite alternatives were pizza (21%), meatballs (20%), and sausage rolls (20%), closely followed by burgers (19%).And two in five (41%) said they'd also consider saying yes to eating more meat-free products in future.Neville Tam, at The No Meat Company, which commissioned the research to launch its Ultimate Burger, said: “It's fascinating to see how our preconceptions can affect our taste buds.“Often, people can have strong opinions on foods without even having tried them first, so it does sometimes take a bit of trickery to get them on board.”To put the meat trick to the test, Gogglebox star Lisa Baggs challenged her husband Terry to a burger blind taste test, with a selection of meat and plant-based options.Meat lover Terry was unable to spot the meat-free alternatives from the line-up, saying he would consider eating them again in future.The study also found 41% of those polled had preconceptions of what meat-free alternatives were like before they tried them.But a quarter were pleasantly surprised with how they tasted, while 43% considered eating them to be a positive experience.Of those who still include meat in their diet, 37% have “Meat Free Mondays” – with more than half (56%) considering alternative products to be much closer to the “real thing” now than they were a decade ago.However, steak (19%), bacon (19%) and cheese (17%) are the hardest things to get right, according to those polled.A love for meat and dairy,
