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AT&T Boss John Stankey Says HBO Max Launch Has Hit Every Goal, WarnerMedia Revamp Is “Spot-On”; No Comment On DirecTV
Dade Hayes, Jill Goldsmith AT&T CEO John Stankey continues to express no misgivings over the launch of HBO Max in May, citing the unforeseeable impact of COVID-19 as its only real blemish.During a keynote session today kicking off the Wall Street Journal‘s Tech Live conference, Stankey pronounced himself “very happy” with the debut of the streaming service. Citing WarnerMedia Day, a gathering for investors and press last October, he maintained, “We have done exactly what we said we were going to do.”He went through a range of deliverables, noting HBO Max has reached one hour of daily viewer engagement and has a younger audience skew.
