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Peter Bart: Women In Media Still Struggling To Reshape The Rules Despite Recent Milestones
Women have owned the Hollywood headlines lately by defying “the rules” – all sorts of rules. Scarlett Johansson has challenged Disney’s dealmaking prowess by filing high-profile litigation. Meanwhile, Reese Witherspoon has sold her media business to two former top Disney dealmakers for $900 million insisting that she and her female creatives will still run the show at Hello Sunshine. At the same time, Olympic athletes like Alexi Pappas and Allyson Felix are spurning rich Nike deals to pursue both equity and influence in new fashion brands.
