U.S.Svod: Last News

Todd Spangler NY Digital EditorSubscription streaming video is cooling down from torrid growth rates seen in 2020 and ’21 — fueled by pandemic lockdowns — but is still experiencing healthy expansion in the U.S., one of the segment’s most mature markets.In 2022, SVOD services in the United States will generate revenue of $25.32 billion, up 13% from last year, according to PwC’s Global Entertainment & Media Outlook 2022–2026 report, released Monday. The segment is projected to reach $33.59 billion by 2026, representing an 8.5% compound annual growth rate from 2021-26.The 13% uptick projected for this year is down from 19.5% annual growth in 2021 and a whopping 27% increase in 2020 for U.S.

Ed Meza @edmezavarDespite expectations to the contrary, the share of Europe’s audiovisual market controlled by U.S. players grew by only four percentage points from 1996 to 2020, reaching 31%, according to the European Audiovisual Observatory’s 2022 Key Trends report.It’s one of a number of surprising results identified by the study, which the Observatory presented on Thursday at a special event at Series Mania in Lille, France.When excluding European public broadcasting rivals, the share held by U.S.-owned companies climbs to 44%, with heavyweights Sky, Netflix, Amazon and Dazn accounting for two-thirds of that figure.Looking specifically at all SVOD subscriptions in Europe, however, Netflix, Amazon, Apple and Disney dominate, accounting for 72% in 2020, with 40 other players making up the remaining 28%.