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YouTube Originals Head Nadine Zylstra Exits to Join Pinterest
Todd Spangler NY Digital EditorNadine Zylstra, most recently YouTube’s global head of original programming, is joining Pinterest in the newly created role of global head of programming and originals.Zylstra reports to chief content officer Malik Ducard, formerly VP of content partnerships at YouTube, who joined Pinterest last fall.Zylstra stepped into the role leading YouTube Originals in February 2022, after Susanne Daniels left YouTube and the video giant largely shut down its scripted and unscripted originals division. Previously, Zylstra had been YouTube’s head of kids and learning originals; YouTube is continuing to develop programing that is part of its Black Voices and YouTube Kids funds.At Pinterest, Zylstra will oversee strategy and execution for Pinterest’s programming and originals content efforts.
