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Mrs Hinch embarrassed by Elf On The Shelf's cheeky 'rod': 'Wish I rethought that!'
Mrs Hinch was left red-faced after she accidentally made a rather cheeky faux pas while setting up Elf on the Shelf for her children. Sophie Hinchliffe, 31, shares sons Ronnie, two, and baby Lennie, born in May, with her husband Jamie Hinchliffe, and she calls her family her “world”.