Why Shoppers Are Falling in Love With These DTC Brands

usmagazine.com:

Us Weekly has affiliate partnerships so we may receive compensation for some links to products and services.Many companies are steering away from selling their products in stores and finding more success marketing and selling directly to consumers.

This allows for a greater deal of transparency and communication between brands, customers and both. This model has been hugely successful for brands in the health and wellness industry looking to change the way these products are marketed and sold, which is often with little oversight on ingredients and claims to the products effectiveness.

With sales, marketing and manufacturing  directly in the hands of business owners, the potential to create new and innovative products has never been greater