old tweet that disparaged Muslims resurfaced in the thick of an awards-season campaign, threatening the film’s Academy Awards prospects, “Emilia Pérez” star Karla Sofía Gascón is under fire for social media posts that took aim at everything from Islam to George Floyd to Oscars diversity.
In an unexpected turn of events, Netflix did not vet Gascón’s social media history in advance — nor, it seems, had anyone else associated with the film or the actor — a decision that represents a critical lapse for a major Oscar campaign, according to eight awards veterans and communications executives who spoke with Variety on condition of anonymity. “We all make mistakes, omissions, but when you know you have a loose cannon like her, you don’t take your eye off the ball especially since anyone in that position can take an entire campaign down with it,” said one campaign guru.
Gascón, whose problematic posts on X largely date back about four years and were written in Spanish, is known to be outspoken and already has run into trouble during this year’s heated race by accusing the social media team of fellow best actress nominee Fernanda Torres (“I’m Still Here”)of trying to “tear down” her work and “Emilia Pérez.” Some strategists, whose job it is to ensure that skeletons remain in closets so that a film and performances are judged on their merits rather than on a controversial backstory, are shocked that Netflix, which declined to comment, didn’t make the small capital outlay to keep “Emilia Pérez,” this year’s most nominated film, on track.
Read more on variety.com