Wayne Rooney has called for football to adopt a unified anti-racism message in the wake of “cowardly” abuse of Colin Kazim-Richards.
London-born Kazim-Richards, 34, who has 37 caps for Turkey, received vile social media abuse after scoring Derby's equaliser against local rivals Nottingham Forest last week.
It forced the striker to have to explain to his young children why racism and discrimination still exists. Appalled Rams boss Rooney wants the social media companies to do more to punish offenders and remove anonymity from accounts.
But he also believes the football authorities, in conjunction with clubs, should work together to come up with a new unified approach.
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