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TikTok Overtakes YouTube in Viewing Time Per User, According to a New Report

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TikTok is massive. The social media platform has surpasseed YouTube in viewing time per user, according to a new report, via CNN on Tuesday (September 7). Click inside to read more… According to app monitoring firm App Annie, average time per user spent on apps is higher for TikTok, which has “upended the streaming and social landscape.” That said, YouTube is still the leader in overall time spent (not per user), and still has more users overall.

The report also only accounts for Android phones. TikTok surpassed YouTube in June of 2020 in the U.K., and in the U.S., TikTok began to come out on top as of April of 2021, according to the report.

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