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The company behind BTS has invested millions into an A.I. agency that can clone voices of musicians

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thefader.com

Big Hit Entertainment, the entertainment company responsible for South Korean pop sensations BTS, has invested $4 million KRW (close to $3.6 million USD) into the A.I.

firm Supertone, according to a report in Music Business Worldwide. Supertone claims that it is capable of creating “a hyper-realistic and expressive voice that [is not] distinguishable from real humans." Supertone's technology was demonstrated publically last month on the Korean TV program Competition of the Century: AI vs Human.

The company debuted an A.I.-created rendition of the voice of Kim Kwang-seok, a popular South Korean folk artist who died in 1996.

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