Clarence House Charles Princecharles Nicholas Coleridge Britain pandemic cover recommendations Clarence House Charles Princecharles Nicholas Coleridge Britain

The British wool industry is in crisis - here's how Prince Charles wants you to help

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telegraph.co.uk

Prince of Wales carried out a science experiment at Clarence House, it made me rethink my wardrobe (and no, that’s not a sentence I ever thought I would write).

Before the pandemic began, the Prince buried two jumpers – one made from wool-like synthetic fibres such as acrylic and polyamide and the other from actual wool.

Six months later, both were dug up.“Well, the wool one had virtually biodegraded and been eaten by worms,” says Nicholas Coleridge, the former managing director of Condé Nast Britain, who was there on the day. “But the ghastly synthetic one was still there, fully intact, poisoning the soil.”Ten years ago, aided by Coleridge and the writer Peter Ackroyd, Prince Charles set up the Campaign for Wool, which promotes the use of.

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