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The ‘biggest deal’ in Dragons’ Den history started with a ‘catastrophic’ row before life-changing turnaround

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thesun.co.uk

ONE of the biggest success stories on Dragons' Den almost never happened after a 'catastrophic' row. The reality TV program shows entrepreneurs pitch their business ideas to a panel of venture capitalists in the hope of securing investment finance from them.

Ben Hardyment appeared on the show in 2012, asking for a £250,000 investment in his business idea. The entrepreneur was offer a 7.5 per cent equity in Zapper, which was his new website that allows people to scan the barcodes of books, CDs, games and DVDs to learn their value to sell.

Zapper then collects the goods and pay those people, and even offers 1p to take goods they can't sell to recycle them. "Declutter, the eco way," the website reads.

Ben went into the Dragons' Den thinking the annual rake in would be £1.1million, and net profits were estimated for £35,000.

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