my face on Zoom, analysing every tiny sign of a tired, stressed and sunken expression. It wasn’t just me: since the first UK lockdown began in March 2020, the national register of accredited practitioners, Save Face, has seen a 40 per cent increase in people researching treatments.At 34, my approach to beauty has always been about effective, simple skincare and good make-up – but I believe these can go hand in hand with the back-pocket trick of the odd tweakment here and there, if you think it’s right for you.
I’ve seen first-hand through my job how clever, tiny tweaks can help revive tired-looking faces. It’s a topic that intrigues me, as well as many of my friends in their mid- to late-30s and beyond (many of whom, like me, are also.
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