Studio TF1 Boss Pierre Branco On Newen Rebrand: “It’s About Strength And Agility” – Series Mania

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The recent rebrand of Newen Studios to Studio TF1 reflects the “strength and agility” of the TF1 Group, according to Pierre Branco.

The Studio TF1 CEO outlined the vision for the TF1 Group-owned production and sales operation during an audience here at Series Mania in Lille, saying, “This new brand reflects our ambitious development strategy both in France and internationally.

The group brings together numerous creative talents who know how to produce all genres, for all players in the audiovisual and film industries, with unique expertise and an ability to adapt.” Newen was rebranded under its new guise in January, several months after former Warner Bros Discovery Europe exec Branco joined as CEO.

At the time he noted the moves was aligned with a desire to become more internationally focused. Studio TF1 currently has 12 production labels across 50 countries, and is currently making 4,000 hours annually in TV and cinema.