Love EVERY body! Rumer Willis’ new underwear campaign is sparking controversy over what body positivity and women empowerment really mean.
The daughter of Demi Moore and Bruce Willis shared the first intimate photos of herself wearing CUUP’s lingerie on Instagram over the weekend, but what was intended to be joyful, encouraging, and inspirational has gotten twisted with fan opinions.
Ecstatic to be a part of the underwear company’s conversation over self-acceptance, Rumer wrote with the first slew of understated photos in her home with her pup Dolores: Related: Rumer Celebrates Mom Demi Moore’s Birthday With Cute Striptease Throwback! Unfortunately, by Monday many commenters had already shared their negative feedback on the photos and
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