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‘Lego Masters’ Producer Endemol Shine North America Developing Domino Competition Format With YouTube Star Lily Hevesh
Peter White Television EditorEXCLUSIVE: From Lego to dominoes… Endemol Shine North America is developing a domino competition format after striking a deal with YouTube phenom Lily Hevesh.The producers of Fox’s Lego Masters, which saw teams of Lego builders compete to create their own mega builds, are now turning their attention to one of the world’s oldest games.The project is known as Domino Effect and the company will be taking it out to the marketplace in the coming weeks.Lily Hevesh, as you can see below, is considered the world’s top domino artist. Her YouTube channel, Hevesh5, has attracted over a billion views and she has nearly three million subscribers.
