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DAZN Reveals Ronaldo Development Deal, Executive Hugh Sleight Discusses Upcoming Originals (EXCLUSIVE)
Jamie Lang Global streaming sports platform DAZN and Brazilian soccer legend Ronaldo have closed a multi-project development deal kicking off with “El Presidente,” a docu-series chronicling the former striker’s tenure as part owner of Spanish club Valladolid FC, which will launch globally on May 20.Best known for its live sports streams and the headaches it initially caused pay TV broadcasters when it crashed in on the scene in 2015, DAZN is now establishing itself as a platform for high-end sports-based entertainment programming and a service worth keeping during the off-season.“What this shows you is a commitment to going beyond live sports and making DAZN a designer destination that keeps fans coming back,” senior VP of creative studios
