showbiz gossip straight to your inbox with the Daily Star's FREE newsletterThe cunning use of Paul Hollywood’s pictures to lure women looking for love has “exploded” ahead of the Great British Bake Off return.This is according to an anti-scam group who say con artists thrive off the celeb chef being on our screens.Silver fox Paul, 55, warned about the catfishes last July - but the problem has since escalated.Ruth Grover, who runs ScamHaters United on Facebook, told the Daily Star: “We have seen him used since around 2016 but Paul Hollywood scams really has exploded in the past 12 months.“Although most people in the UK know Paul, scams are happening in every country and many see him as just a good looking man with lovely blue eyes.”Last.
Read more on dailystar.co.uk