Millions of meat eaters have been pressured into going meat-free by their own partner, according to a study. Research among 2,000 adults revealed nearly half (45 per cent) have felt forced to either reduce or cut out their intake of meat products entirely.
Friends (23 per cent) are most likely to be behind the pressure to buy into things like Veganuary and 'meat-free Mondays', as well as partners (23 per cent) and parents (23 per cent).
One in five even said their children have insisted they should change their eating habits. The research, by jerky creators Jack Link's, revealed the pressure is not always welcome, with more than a quarter arguing because of the pushy behaviour. Would you go meat-free if a partner asked?
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