Brian Steinberg Senior TV Editor When Megyn Kelly launched a new podcast via her own production company in 2020, she feared it would have an audience of only two: her husband and her therapist.
Three years later, her worries appear to have been unfounded. In a sign of how her listenership has grown, she is extending a multi-year deal she has in place for the program to run first on SiriusXM — which has raised her visibility — that will keep her broadcasting “The Megyn Kelly Show” live on the company’s Triumph channel live between noon and 2 p.m.
eastern weekdays well through the 2024 election. Kelly expects to interview former President Donald Trump and play the exchange over the course of an hour on the September 14 edition of her program.
The situation seems to suit her. “I could never go back to having a boss. I don’t do well with bosses,” Kelly says in an interview with Variety, making a not-so-overt reference to tangles she had with senior executives at Fox News Channel and NBC News over the course of her career. “I’m much better off at being my own boss and running my own show.” Kelly is one of several opinion personalities who have gained new traction in the audio and direct-to-consumer space in recent years following the death of Rush Limbaugh and a seeming fracture of the right-leaning audience that has long found an umbrella at Fox News Channel.
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