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Iron Maiden to launch carbon negative beer with BrewDog

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Iron Maiden have partnered with BrewDog on a new beer that they’re calling Hellcat. And the lager, set to launch in the US later this year, will be carbon negative in its production.“I’ve been looking for the perfect partner with whom to bring a fresh, exciting beer to the US”, says Iron Maiden’s Bruce Dickinson. “I’ve long been an admirer of BrewDog, not just because of their beers, but also of their attitude and style.

When I met the BrewDog team, we discovered the respect is mutual, and that we could make an undeniably unique beer together”.BrewDog CEO James Watt adds: “We’re THRILLED to partner with a world-renowned rock band like Iron Maiden.

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