Naman Ramachandran Indian video streaming platform SonyLIV is set to go global by October and has a robust slate of 40 shows in the works.In the last four weeks, the service has been given a soft launch across 28 global territories including the European Union, U.K., the Middle East and North Africa, Singapore, Australia and New Zealand.
In the U.S. SonyLIV was launched on Sling TV.In 2013, SonyLIV, a division of Sony Pictures Networks India, was the first premium VOD service to launch in India.
It has since been overtaken by 21st Century Fox’s Hotstar, now incorporated in Disney and rebranded as Disney Plus Hotstar.In June 2020, SonyLIV was relaunched with a refreshed brand identity under Danish Khan, business head, of Sony Entertainment.
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