Todd Spangler NY Digital EditorIMDb TV, Amazon’s free-streaming video service, has ratcheted up its spending on original content — and more broadly, the e-commerce giant is trying to make the case to Madison Avenue that it has amassed a huge audience for ad-supported video content.At Amazon’s first NewFronts presentation for advertisers Monday, IMDb TV announced unscripted series with country star Luke Bryan and famed interior designer Jeff Lewis (“Flipping Out”).
In addition, IMDb TV has ordered “On Call,” a new half-hour drama from prolific producer Dick Wolf and Wolf Entertainment, Universal Television and ATTN:, following a pair of police officers on patrol in Long Beach, Calif., with each episode tracking the duo as they respond to a.
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