Holly Herndon performer voice musician Holly Herndon

Holly Herndon launches “digital twin” deepfake voice tool

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completemusicupdate.com

There are all sorts of concerns being raised about what the development of so called deepfake audio means legally speaking when it comes to things like copyright infringement, publicity and image rights, fraud and more.

What are the implications – legally but also morally and creatively – if anyone’s voice can be accurately mimicked by a computer?

Experimental musician Holly Herndon is heading this face-on by releasing online her own “digital twin” – named Holly+ – for anyone to use.“Vocal deepfakes are here to stay”, says Herndon. “A balance needs to be found between protecting artists and encouraging people to experiment with a new and exciting technology.

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