Lachlan Murdoch Clay Travis president Fox Lachlan Murdoch Clay Travis

Fox Buys Clay Travis’ ‘Outkick’ Sports-News Site

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variety.com

Brian Steinberg Senior TV EditorFox Corporation has purchased Outkick, the conservative-leaning sports-news site founded by entrepreneur and online personality Clay Travis.The acquisition was unveiled by Lachlan Murdoch, the company’s CEO, during a call with investors on Wednesday.

Financial terms were not disclosed. Outkick, said Murdoch, is a leader “in sports news, and more critically, sports opinion,” and is likely to align with Fox’s core audience.Travis, a former attorney, founded the site as an extension of his work doing sports columns for CBS, Deadspin and FanHouse.

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